Singapore Airlines to promote trips to Australia by Cheap Flights Booker UK

Singapore Airlines has signed up to a new agreement that will see the carrier take part in promotional activities to encourage overseas travellers to visit Australia.

The three-year partnership with Tourism Australia, due to begin on 1 July 2011, will focus on key international markets including the UK, France and Germany.

Mak Swee Wah, Singapore Airlines" executive vice president of commercial operations, said the deal will allow the carrier to "provide a more compelling offer" for its passengers.

Tourism Australia"s managing director Andrew McEvoy added: "Singapore Airlines is the second largest international carrier in Australia and operates significant capacity into our largest capital cities from key source markets across Europe and Asia.

"The airline has been a strong partner for Tourism Australia over many years and we have consistently worked together to market Australia through joint campaigns and other marketing activities."

UK travellers can catch flights to Singapore from London Heathrow or Manchester to connect to the carrier"s international network, which includes services to Perth, Melbourne, Sydney and Brisbane in Australia.


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