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Puerto Rico Offers More Than Great Beaches
Puerto Rico "offers more than great beaches" by Cheap Flights Booker UK
Travellers paying a visit to Puerto Rico during a trip to the Caribbean will find that the destination has more to offer than luxurious beaches, according to the local promotional agency.
Nicole Rodriguez, chief marketing officer at the Puerto Rico Tourism Company, revealed that the island has been working with airlines such as British Airways and Virgin to promote itself to travellers and will soon launch a new marketing campaign.
The advertising drive will begin in the US and spread to the UK and Europe with the aim of boosting the profile of the destination and highlighting some of the experiences on offer to visitors.
"Our main goal in the UK market is to let them know that we"re not that far away and second of all that Puerto Rico has a lot more to offer than great beaches," said Ms Rodriguez.
She went on to state that travellers can either hire a car and drive or walk around the island to see what it has to offer.
Holidaymakers can reach Puerto Rico by catching flights to Luis Munoz Marin airport near San Juan.
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