Older travellers "inspired by younger generation" by Cheap Flights Booker UK

The holiday experiences and recommendations of younger people are proving a valuable resource for older travellers, according to insurance provider Cheap.co.uk.

After conducting surveys of customers over the age of 50 completed in the last 12 months, the company revealed that an increasing number of these consumers have ambitions to travel after retirement.

Nearly one in six (15%) said they have visited a particular destination based on suggestions from their children.

A Cheap.co.uk spokesperson noted that many older people now feel it is possible to visit places and enjoy experiences that once seemed restricted to a privileged few.

"Travel has become a lot easier for recent generations of the over-50s; they have grown older knowing that visiting the far corners of the world is very much a possibility," the spokesperson commented.

The research also highlighted the value and importance of personal recommendations for people who do not feel confident searching for online reviews.


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