New initiative aims to improve Greece"s tourism image by Cheap Flights Booker UK

Greece"s national tourism agency has introduced a new initiative with the aim of boosting the country"s image to travellers following its recent economic problems.

The organisation said it hopes to "reverse the current climate and downward trend that is impacting the country"s tourism industry in the international travel market".

In collaboration with industry representatives and the national culture and tourism ministry, the agency is set to integrate a new web-based platform into its current promotional campaign to highlight what Greece has to offer as a holiday destination.

Social media platforms will be at the heart of the initiative and will be used to post news and send messages to the public.

Tweets, videos, web testimonials and other forms of communication will also be used to cover three main subject areas - safety, affordability and the fact that Greece"s tourism industry is continuing to operate as normal.

People interested in visiting the country can head to destinations such as Athens on the mainland or islands like Santorini, Rhodes and Mykonos.


For Cheap Flights Booker UK cheap flights call 0207 096 1130 to book your flights with Cheap Flights Booker UK and let your journey begin!